Ding Design

2017 - Ongoing

Ding Design is a company that i run together with my friend Henrik Wedberg, our goal is to run it as a fun project on our free time. Right now we are working on creating a 3D-animated short film for Irongrip. This identity is an ongoing project.

We are both very interested in games and spend a lot of our free time playing games, dreaming about creating games and watch other people play games. That is where our name comes from. DING! - the sound of leveling up.

A very common symbol for leveling up and moving forward to the goal is an arrow - either upward or forward. So we took this symbol and combined it with the first letter of our name - D and saw that what we had created was a happy face. Together with very strong colours we felt that this really represents how we are, happy and colourful people who loves design.